So the thing is, these merchandises have been popular giveaways since 1789 and still...................................they are popular today in 2013! And that's because of?
Most people are always keen on finding "the perfect gift", "the best gift", "the most unique gift", "something special", "something that others have not done before", etc. for an allocated budget, usually limited or throttled. These are all what everyone is aiming for. Logically, gift manufacturers produce something in large quantities which are widely accepted by the consumers and thereby they are able to accomplish economies of scale and thereby push the costs down to the lowest whereby customers pay a cheap price tag for those products. They (the gift manufacturers) wouldn't produce something which consumers aren't ready to buy, aren't they? What this means is, "something that others have not done before" sometimes do not exist or just don't exist. Oh yes, they do exist, if they are specially made, or tailor made, OK that is possible but how much is a customer willing to fork out from their pockets? Advertising is known as an expense which a company cuts down first when a company isn't doing well. *Sigh* I know, right?
So, all the talking aside, today we're gonna talk about, or say, introduce to you giveaways which have been proven effective for decades or even centuries and they are still effective today.
So, all the talking aside, today we're gonna talk about, or say, introduce to you giveaways which have been proven effective for decades or even centuries and they are still effective today.
Backpack
Bags
Everyone owns a bag. You, he, she, they, we, myself, you, me, us, I...everybody needs a bag and everybody owns a bag. Someway, somehow we need a bag to store our belongings. Be it a purse or a wallet, passport holder, luggage bags (in so many sizes), a handbag, a tote bag, a shoe bag, a recycle bag, a reusable bag, cosmetics bag, toiletries bag, sanitary bag, sports bag, travelling bag, shopping bag,....these are merely the few drops of the whole bucket as the list goes on and on it doesn't take a genius to compose the list as there are just too many!
Bottom line is, a marketer just needs identify what the target market wants and cope with it on an allocated budget and you'll figure something out.
Tell us which part of this world doesn't rain, and never rains? Every part of this world rains. 7.094 billion human beings in this world needs an umbrella. You and I need an umbrella, all of us.
Some people get sick going out in the rain. Some people don't like getting wet, especially it's rain water. Some people just dread getting their well done hair completely smudged by the rain. Some people just don't like going out when it's raining but have to because they have some important errands to run. Some people who work as salespersons meeting clients outdoor daily will have to face rainy days in some days, like it or not.
Here's what some people want to do with umbrellas. Some people love sharing an umbrella, especially on their first dates. Some people love collecting umbrellas (oh yes, you'd be surprised!). Some people love to forgetfully leave their umbrellas behind in restaurants, schools, shops, retailers, banks or other public places. Some people love using beautifully designed umbrellas. Some people love to show off their beautiful umbrellas. Some people feel proud using an umbrella which has got their luxury, famous, popular brand printed on it.
Drinkware
How much water should we drink a day? There's a saying of 8 glasses of water is a must for our human bodies. This makes sense for most of us, if not all of us. Essentially, water makes up about 60% of our body weight. In other words, consuming liquid keeps our heart beating.
OK, not everyone practises what we've been taught since young or what's good for us; everybody has their own sets of preferences. Some people are simply addicted to coffee, take Starbucks and Coffee Bean for instance, their coffee shops are always beaming with queues and crowds, even on weekdays. Some carry a bottle of water with them everywhere they go. Others opine that it is a must to be accompanied by a warm cup of drink (tea or coffee, normally) when they are at work.
As simple as it is, we drink from a cup, a glass, a mug, a bottle, a tumbler, a container, a can, something which holds the liquid. How else would we drink without a these?
It can be in any shape, size, volume, function, etc. but they all share a common purpose, which is to hold liquid which enters our mouth into our bodies.
Apparel
Hundreds and thousands of years ago, humans wore leaves and tree skins derived from nature, to keep warm and today we have fashion industry, branded apparel retailers and departmental stores. It is amazing how it has evolved to what it is today. Clothing is no longer acting solely as a necessity, there's more to it.
We are able to observe that uniforms are worn to tell groups apart of which group (or company) a person belongs to. Although apparels are widely known to serve this purpose well, let's not forget that it is a great merchandise to give away! Clothes that fit us 5 or even 10 years ago, normally still fit unless we gain or lose weight unusually because clothes are ultimately something that aren't easily perishable as they are kept in the cupboard when they are not worn.
Stationery
This is a long-winded category comprising numerous sub categories. Stationery is one of the best marketing and advertising merchandise because of its affordability and usefulness. Forget about electronic media for a bit, stationery is actually used by people of all ages. All writing and scribbling instruments used on desktops, at learning places or workplaces that you can think of, generally, are classified as "stationery".
They are relatively cheap and fusing in innovation, they come in so many different kinds of materials, shapes and sizes, these days they are increasingly creatively made.
How much water should we drink a day? There's a saying of 8 glasses of water is a must for our human bodies. This makes sense for most of us, if not all of us. Essentially, water makes up about 60% of our body weight. In other words, consuming liquid keeps our heart beating.
OK, not everyone practises what we've been taught since young or what's good for us; everybody has their own sets of preferences. Some people are simply addicted to coffee, take Starbucks and Coffee Bean for instance, their coffee shops are always beaming with queues and crowds, even on weekdays. Some carry a bottle of water with them everywhere they go. Others opine that it is a must to be accompanied by a warm cup of drink (tea or coffee, normally) when they are at work.
As simple as it is, we drink from a cup, a glass, a mug, a bottle, a tumbler, a container, a can, something which holds the liquid. How else would we drink without a these?
It can be in any shape, size, volume, function, etc. but they all share a common purpose, which is to hold liquid which enters our mouth into our bodies.
Apparel
Hundreds and thousands of years ago, humans wore leaves and tree skins derived from nature, to keep warm and today we have fashion industry, branded apparel retailers and departmental stores. It is amazing how it has evolved to what it is today. Clothing is no longer acting solely as a necessity, there's more to it.
We are able to observe that uniforms are worn to tell groups apart of which group (or company) a person belongs to. Although apparels are widely known to serve this purpose well, let's not forget that it is a great merchandise to give away! Clothes that fit us 5 or even 10 years ago, normally still fit unless we gain or lose weight unusually because clothes are ultimately something that aren't easily perishable as they are kept in the cupboard when they are not worn.
Stationery
This is a long-winded category comprising numerous sub categories. Stationery is one of the best marketing and advertising merchandise because of its affordability and usefulness. Forget about electronic media for a bit, stationery is actually used by people of all ages. All writing and scribbling instruments used on desktops, at learning places or workplaces that you can think of, generally, are classified as "stationery".
They are relatively cheap and fusing in innovation, they come in so many different kinds of materials, shapes and sizes, these days they are increasingly creatively made.
This article is brought to you exclusively by Epromo Malaysia . Everest Promo Sdn Bhd.
