Promotional and corporate giveaways are one of the most highly applied advertising tool today as these freebies can be used in almost every conceivable human activity. Whether you call them advertising specialties, giveaways
corporate gifts or
promotional products, they are everywhere.
Affordability
We are facing tough economic times at the moment with constant fuel price hike with subsidies reduced repeatedly by the Malaysian government which has a chain effect on other rising costs of necessities. As a result, companies are looking at expenses of the business to quash. The marketing budget can be always one of the first expenses to be cut down, so why is it important that corporate and promotional giveaways be maintained as an important part of your advertising strategies? Promotional giveaways vs. TV and radio commercials, the latter are very expensive and time consuming. We are talking about a high risk investment when involving in TV and radio commercials. Conversely, corporate and promotional gifts have the cost effectiveness whereby they do not take a long time to come up with and the impact of the brand in customers' hands are long lived which a TV or radio commercial cannot par with the same sort of day-to-day reminder that a simple plastic pen with logo does, physically.
Variety
Promotional products can be in so many ways!
T-shirts,
polo shirts,
microfibre T-shirts, jackets, windbreakers,
caps, visors,
towels,
aprons,
notebooks,
notepads,
notebooks with ball pen,
plastic ball pens,
metal ball pens, bags,
backpacks,
laptop bag,
gym bags,
duffle bags,
travel bags,
shoe bags,
tote bags,
non woven bags,
recycle bags,
key chains,
bottle opener key chains,
rubber key chains,
mugs,
glasses,
water tumblers,
water bottles,
lanyards, umbrellas,
button badges,
soft toys,
plush toys,
luggage tags, lighters, nail files,
pet products,
pill containers,
stress balls,
juggling balls,
USB drives,
power banks........... (the list goes on and on and on and on and on and on and on...)
Thus, more and more companies are eager to spread their brand are in the hunt for the best promotional product. But how will you know if you are getting the best? What should be the utmost important criteria in choosing among these products? One word: customers. Knowing what your audience, i.e. the customers need and want would best put your decision on the table.
Effective
Let's not forget, people love freebies.
Corporate and promotional giveaways are powerful. They are useful, physical, long lasting, cost effective, and most importantly they work and can seamlessly integrate into life, even impacting the daily routines of the users. If the right gift products are chosen, they can be both as effective forms of communication and as useable, necessary tools.
Corporate and promotional products are everywhere because they work. When we think of it, every advertising aims to remind consumers about the existence of a company or a brand. Why opt for something costly and risky whereby a cheaper (can be suited to any budget) and better alternative is better (if not equally good)? They are so flexible in meeting your allocated time and budget because the variety is simply too long to list down as they come in various shapes, sizes, materials, price tags, quantities, production lead times, uses, etc.
- Conclusion -
Here at
Epromo from Penang, Malaysia, we offer a brilliant range of corporate and promotional gifts at competitive prices nationwide, from Penang, to Perak, to Kuala Lumpur (KL), to Kelantan, to Pahang, to Johor and more. From long lasting promotional apparels, to useful promotional ball pens; the significance of promotional giveaways in marketing strategies simply cannot be overlooked. So call us now at 04-646 1833 or visit our website at
www.epromo.com.my and let us help you customize the best gifts for your customers.
This article is brought to you exclusively by Epromo Malaysia . Everest Promo Sdn Bhd.
